Graphs

Trailer 

Film Magazine Front Cover

Poster 

Analysis

Analysis

From my survey for the trailer I found that 70% of the people I asked wouldn’t like voice-overs to be included in my trailer. I found that 85% would prefer the writing to be white rather then red, and that the trailer should include a combination of fast and slow paced clips. 100% of people wanted the lighting to be dark rather then light and although 55% didn't want any of the plot to be given away, I feel that this wouldn't attract a large audience. Therefore i will give away a little of the plot. 100% of the people i asked said that ominous music helps create suspense in a trailer. 

I also asked the same 20 people about their opinioins of a film magazine front cover.  60% prefered the colour scheme light blue, dark blue, light purple and dark purple, whereas only 25% wanted red, black, grey and white to be the colour scheme. The other 15% prefered purple, yellow and white. Therefore, my colour scheme for my magazine front cover will be light blue, dark blue, light purple and dark purple. 75% wanted the font style to stay the same but for the font size to vary, and 80% wanted the person in the feature article photo to be looking directly at the camera.

From the questions about the film poster, 60% wanted the colour scheme to be white, black and red instead of purple or yellow. 60% also preferred the picture to be centred and it was a 50% split between being placed at the middle or bottom of the page. Out of the information that could be included on the poster, more people wanted the date of release but 45% also wanted the certification. 100% would like a slogan about the film to be included and the majority would like the main image on the poster to be of a person rather than an image.

Demographic Research: Questionnaire and Results

Trailer 

1. Would you like voice overs to be included in the trailer?
Yes =6
No

 =14

2. In horror trailers, there are several cuts to black screens with writing. Would you prefer the writing to be…?
Red

 =3

White

 =17

3. Would you prefer the pace to 
Stay at a slow pace

 =0

Stay at a fast pace

 =5

A combination of fast and slow paced clips

 =15

4. Would you like the lighting to be..?
Dark

 =20

 

Light

 =0

5. How much of the plot would you like to be uncovered in the trailer?
None

 =6

A little

 =14

A lot

 =0

Everything

 =0

6. Does ominous music help create suspense in a trailer?
Yes

 =20

No

 =0

Film Magazine Front Cover
7. What colour scheme would you prefer?
Red, black, grey and white

 =5

Light blue, dark blue, light purple and dark purple

 =12

Purple, yellow and white

 =3

Green, black and white

 =0

8. Would you like..?
The font style and size to vary

 =5

The font style to stay the same and size to vary

 =15

The font style to vary and the size to stay the same

 =0

9. Would you like the person in the feature article photo to be looking directly at the camera?
Yes

 =16

No

 =4

Poster
10. What colour would you prefer with white and black…?
Red

 =12

Purple

 =8

Yellow

 =0

11. Would you prefer the picture to be
Centered

 =12

Aligned left

 =8

Aligned right

 =0

12. As well as… of the poster?
Top

 =0

Middle

 =10

Bottom

 =10

13. What information would you like to be included on the poster?
Names of companies involved in the film

 =1

Certification

 =9

Date of release

 =10

14. Would you like a slogan of the film to be included on the poster?
Yes

 =20

No

 =0

15. Would you like the main picture to be of a character or of an image?
Person

 =13

Image

 =7